PPC Agency Adelaide
Case studies

Real Google Ads Results for Adelaide Businesses

These are real Google Ads accounts we manage, with figures taken directly from them. A tracked conversion here means a call, a form submission or a phone-link click. We never restate a conversion as a booked job, a sale or revenue, because those are the client’s numbers to claim, not ours.

Case study 1 · Trades

Adam Plumbing & Gas

After 5 agencies in 10 years, this Adelaide plumbing business came to us for one thing: more genuine enquiries. New Google-sourced customer enquiries climbed from 13 to 41 per month, reaching 41 by month 4. The difference was not a bigger budget. It was campaigns built for enquiry volume instead of account activity.

13 → 41
new Google enquiries / month
Month 4
reached 41 per month by
5 in 10 yrs
agencies before us
Case study 2 · Landing pages

An Adelaide roofing client

A large roofing and guttering account we manage, running at about $230 a day, from October 2025 to July 2026. We built purpose-built landing pages for 2 services and pointed the PPC traffic at them. The lesson is the whole point of a purpose-built page: match the page to the search and the conversion rate follows.

Roof replacement page

31.13%
conversion rate
$75.79
cost per enquiry

Gutter replacement page

30.00%
conversion rate
$55.31
cost per enquiry

A big account spending real money, both search campaigns converting at over 30% from the landing pages, and a very low cost per enquiry given the size of a full roof or gutter replacement. A conversion here is a call, a form submission or a phone-link click, not a booked job.

Case study 3 · Ecommerce

Headskinz

For an ecommerce account, the number that matters is return on ad spend. Over the 30 days to 21 July 2026, the Headskinz Google Ads account returned 3.01x ROAS (301% return on ad spend): A$8,637.93 in spend produced A$25,977.17 in conversion value across 274.20 conversions. This is Shopping and Performance Max doing what they are built to do when the account is set up properly.

3.01x
ROAS
A$25,977.17
conversion value
A$8,637.93
spend
274.20
conversions

Figures are from the real accounts named above. Where a landing page or dashboard image is shown, it is a genuine export from that account, never a mock-up.

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